Skip Navigation LinksAIG Australia > For Businesses > Liabilities > Crisis Management > Contaminated Products
What is it?
CPI provides protection for organisations and their products against the risks of accidental contamination, malicious product tampering and product extortion. Significant costs can be incurred as a result of an above event and the policy extends to provide cover for recall costs, consultants costs, rehabilitation, loss of gross profit, value of product and extortion monies.
Why do you need it?
Well over 100 cases of accidental contamination leading to a product recall have occurred in 2004/5 in the Australian food and beverage industry (with many more incidents unreported when discovery of a contaminant occurs prior to transfer). Such incidents are increasingly common and when they occur attract media interest, which can have a disastrous impact on the public's confidence in the company and their product, both affected and unaffected. Considerable costs can be incurred in both recalling and replacing the damaged product, rebuilding public confidence and the loss of profits that follow on.
Who needs it?
CPI is available for clients within the industries of food, beverage, cosmetics and pharmaceuticals, and can include manufacturers, importers, exporters, distributors and retailers. Small to medium sized organisations particularly benefit from CPI, especially when considering the fact that retailer charges alone for a national product recall can exceed A$ 100,000.
Why use AIG Australia ?
CPI has many outstanding features including,
  • Variations of cover include Contaminated Wine Insurance (CWI), a new product uniquely tailored for the Australian wine industry, and Malicious Product Tamper (MPT) which is CPI without the insured event of accidental contamination
  • Cover extends far beyond traditional product recall policies, which tend to cover only recall costs and consultants costs
  • Market leader with over 20 years experience in risks of this nature
  • The only local insurer to offer such specialised cover. Clients have access to local consultants and experienced claims personnel, crucial when considering the first 24 hours of a crisis are the most critical
  • Available as a stand alone policy, although there are many advantages when partnering these products with AIG Primary Liability
Find out more
Contact us